In its thrust to promote digital lifestyle to Filipinos, Power Mac Center, the premium Apple reseller in the country is launching Cinemansanas – a campaign for aspiring and even established artists to create short digital film entries with the theme “Designing for a Bold New World.

Contest participants are allowed to create films in different forms and genres including narrative fiction, documentary and the like. Moreover, the competition has two main categories – a student category (meant for high school and college students) and a professional category for local residents. Student entries will also be automatically eligible to win the Adobo Design Awards Asia (ADAA) while professionals will need to pay a nominal fee of Php500 to be eligible.

All entries will be shot and edited using Apple devices. The Student Category Diamond Award winner will receive Php30,000 worth of PMC Gift cards, while the winner in the Professional category gets to take home Php50,000 worth of PMC Gift cards.

Runner-ups in both categories will also get PMC gift cards and products. Special prizes will also be awarded to ADAA winners and the People’s Choice Award.

As with previous iterations of Pixelworx campaigns, Cinemansanas will feature a series of workshops led by brand ambassadors, as well as live demo sessions in select PMC stores. For 2016, Power Mac Center has selected various industry leaders including director Erik Matti, Yam Laranas, Ricky Lee as well as Mario Cornejo and Monster Jimenez.

The deadline for submission of entries is on March 20, 2016. Interested parties can visit Power Mac Center’s website and social media accounts for more information.

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Power Mac Center, the premier Apple partner in the Philippines just launched Microsoft’s Office 2016 for the Mac last November 27th at the Power Plant Mall in Rockwell, Makati.

The Microsoft Office 2016 for Mac will include the latest versions of Microsoft Word, Excel, PowerPoint, Outlook, and OneNote to Apple users, providing them with the same productivity functions and features that are enjoyed by PC users.

The productivity suite includes professionally designed online templates, sharper graphics on Apple’s retina display, and support for multi-touch gestures. The apps also have a redesigned ribbon menu that seamlessly blend with Mac OS’ user interface. Moreover, Microsoft Office 2016 for Mac will have improved integration with cloud services such as OneDrive, OneDrive for Business, and SharePoint.

Power Mac Center is truly committed to provide Filipino consumers the complete Apple experience. We are always looking for ways to support their needs, which is why we know that a lot of our loyal patrons have been anticipating the Office 365 for OS and iOS. Aside from familiar apps like Word, Excel, and PowerPoint, Office 365 has a lot of new and improved features like Skype, OneNote and OneDrive, optimized for OS and iOS devices.” - Joey Alvarez, Marketing Director of Power Mac Center. 

In the same way, Jerry Bongco, Director for Consumer Business Division at Microsoft Philippines expressed their company’s support to Power Mac’s drive to provide the same excellent user experience to Apple users stating:

This partnership is a key milestone for Microsoft Philippines as we make Office 365 available across all platforms in the mobile-first, cloud-first world. Microsoft’s mission is to empower every individual and organization to achieve more – and we’ve taken this to heart by breaking down ‘competitive barriers’ and partnering with Power Mac Center. We want to make Office accessible across all platforms, most especially in a wide range of Apple devices.

Many Mac users in the Philippines have been waiting for the official release of MS Office 2016 in the country since its release in the US a couple of months ago.

The productivity suite promises to give the best of both worlds for Mac users incorporating the familiar Office experience on the PC and iPad with the best devices that Apple has to offer.

John Erwin Magno of Microsoft Philippines talked about the things to love about the new Office 2016 bundle. People from the press got a chance to go hands-on with the Office 2016. They were assisted by staff from Microsoft Philippines and Power Mac Center.  

For customers who already have Apple devices, Office 365 is available as a standalone product at Power Mac Center for ₱2,730. Meanwhile, Office 365 Home is priced at ₱3,500 and Office 365 University retails for around ₱3,360. Office for Mac Home Student 2016 goes for ₱7,650 while the Business version will cost ₱14,500.

Office 365 requires 4GB RAM and at least Mac OS X 10.10. Customers who will purchase any Mac device on cash or installment from December 1, 2015 to February 29, 2016 will get 50 % discount on the Office 365 Personal.

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Apple’s wearable has finally reached Philippine shores through Power Mac Center, the country’s premium reseller of Apple products. The Apple Watch is now available on select Power Mac Center outlets with a price tag that starts at Php19,990 for the base Watch Sport model.

As in the U.S., the Apple Watch will be offered in three different versions and in two sizes. There will be a 42mm and 3mm version for the Watch Sport made from aluminum, the midrange Apple Watch and of course the solid gold Watch Edition.

The Apple Watch Edition will be crafted from custom rose or yellow 18-karat gold alloys. It will be available exclusively at Power Mac Center Greenbelt 3 and can only be tried on after setting an appointment with the Apple Watch experts deployed in-store.

“Apple Watch is a reimagining of the watch as we know it. It’s a unique timepiece with innovative features perfect for any Filipino lifestyle - be it for fitness enthusiasts, working professionals, even fashion-savvy ones,” Ivan Ambrosio, Assistant Brand Manager of Apple for Power Mac Center

For more information about the Apple Watch, you can check out Power Mac Center’s website or like/follow their social media profiles on Facebook, Twitter or Instagram.

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Power Mac Center and the Philippine Airlines are teaming up to give Apple product lovers the gift to travel conveniently using PAL’s Mabuhay Miles under PMC’s Adventure Awaits program.

From October 1 to November 15, Power Mac Center customers who make a minimum purchase of Php80,000 in a single transaction receipt will get 10,000 Mabuhay Miles. (Do note that in order to be eligible for this promo, a customer must also be a Mabuhay Miles member)

According to PMC’s Marketing Director Joey Alvarez, this latest promotion aims to reward their customers the chance to enjoy their Apple devices while travelling onboard the country’s flagship carrier – Philippine Airlines.

Customers who are eligible for the promo will be asked by a PMC staff to fill out an online form with his/her Mabuhay Miles ID details. If the customer is not a member, he or she can sign up for free and earn points when they purchase from Power Mac Center.

Power Mac Center will notify all the qualified customers via email and they will be given a unique reference code after a successful registration. They will also be able to check if the miles has been credited to their account online when they login to PAL’s website.

For more information about this promo, users can go to www.powermaccenter.com or visit any of their 26 branches. 

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Apple today unveiled the iPhone 6S and 6S Plus in the same event where the new iPad Pro and iPad Mini 4 were launched. And as expected, a lot of the rumors about these two phones turn out to be true especially in the case of them sporting that force touch feature that we saw in the new MacBook.

The feature which is called 3D touch on the iPhone works the same way as the Force touch feature on the MacBook in the sense that it recognizes when a user applies extra force to a tap and translates it to a certain command. It also uses a “Taptic engine” which provides real-time feedback to users so they know what type of action they are performing and what they can expect to see as a result of that action.

Specs-wise the new iPhones are almost identical to their non-S counterparts with the exception of some hardware and performance upgrade brought about by the new A9 chips with embedded M9 motion coprocessors, and the 12MP iSight camera at the back that is now capable of capturing 4K video at 30 frames per second.

The 5MP front camera also gets a new feature called the Retina Flash which uses the handset’s display as a true-tone flash. When taking a selfie, a special chip inside the phone raises the display’s brightness up to 3 times in order to simulate the effect of a flash resulting in a better image taken.

The new iPhones also get LTE Advanced and new MiMO antenna technology which boosts the device’s connectivity over Wi-Fi.

Apple is implementing the same pricing strategy it used with the non-S iPhones with the base iPhone 6S starting at $199 for the 16GB model on a two-year contract and goes up to $399 for the 128GB model. Pre-orders will start on September 12 and shipping will start on the 25^th of this month initially in select markets including US, UK, Australia, Canada, China, France, Hong Kong, Germany and Japan.

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Apple’s announcement today is probably one of the most awaited tech events for the second half of this year, thanks to news about a new iPad that’s bound to create some waves in the tablet industry.

The Cupertino company confirmed these news through the announcement of the all new iPad Pro. Apple’s new flagship slate has a 12.9-inch display with jaw-dropping 2732 x 2048 resolution (~264ppi). Power is delivered by a new A9x chip that is said to deliver almost twice the performance of the A8x chip on the Air 2 complemented by an M9 motion coprocessor.

Apple has also upgraded the iPad’s audio equipment. The iPad Pro has a four speaker system that comes with automatic balancing that adjusts the audio based on how the device is positioned. The company is also promising 10 hours of battery life.

As for the rest of the specs, the iPad Pro comes with the same 8MP iSight camera at the back and a 1.2MP Facetime camera at the front as in the iPad Air 2, a TouchID sensor, Bluetooth, Wi-Fi ac and optional Cat 4 LTE connectivity.

The company has also introduced two accessories for the tablet that make the iPad Pro a productivity powerhouse in the realm of tablets.

First, there’s the Smart Keyboard that costs $169 that magnetically connects to the tablet much like how Microsoft’s Surface tablet latches into its keyboard covers. There’s also a stylus called the Apple Pencil that will retail for $99 that can be used simultaneously with your finger.

If you want something more compact, then you can choose the iPad mini 4. In terms of specs, the tablet lies between the iPad Air 2 and the first iPad Air in terms of performance. It has an A8 chip that is 1.3 times faster than the A7 chip in the Mini 3. It also boasts the same M8 motion coprocessor as in the Air 2.

The camera on the Mini 4 has also been upgraded to the same 8MP iSight camera as in the other bigger models.

The iPad Pro will be available starting in November for $799 for the 32GB Wi-Fi only version and goes up to $1079 for the 128GB LTE version. Meanwhile, the iPad Mini 4 will start at $399 for the base 16GB version and goes up to $729 for the 128GB LTE version.

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